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What is Home Staging?

What is Home Staging?

Home Staging is a technique that was born in the US on the 70 and now also is used in many European countries (UK, Sweden or France would be some of them). It is a marketing technique focused on improving the first impression of a home and this technique helps to sell home in a better and faster way.

We took the best of the house and correct its weak points, because you can't forget that buying a home is 30% rational and 70% emotional, for that reason the first impression it's so important, the impact at first sight.

To get the best out of the house we optimize the following items:

  • Depersonalize and neutralize the house
  • We modernize the atmosphere and decor
  • We optimize light in the spaces creating warm environments
  • We fix defects
  • We solve olfactory problems
  • We optimize circulation between spaces and itself
  • We furnish and decorate the empty spaces
  • We organize a professional photo reportage of housing, very important because it is the cover letter of our propierty on internet
  • It is a technique affordable for all.

 

In which kind of properties can Home Staging be applied?

Home staging is a technique applicable to:

  • Any type of property
  • Houses for sale or rent
  • Apartments for sale or rent
  • Second-hand housing or new ones
  • Pilot houses
  • Offices
  • The typical grandma's house
  • Holiday apartment
  • Luxury house

Its price is cheap and everyone can acquire it.

 

Home Staging advantatges

  • Photos more attractive
  • Increased trade visits
  • Improved buyer's first impression 
  • Increased selling price
  • Reduced time into the market
  • Reduction in the buyer's negotiation 
  • Facilitation of the sale
  • Acceleration of the sale
  • Stands out your home from the competency